Aggressive Timeline Set to Launch New Local Chiropractic Directory
Source Yahoo Finance
Elysium Internet, Inc., a next generation Local Internet advertising and digital media Company, today announced that it has agreed on terms to acquire the one word generic Internet domain name Chiropractor.net for its newest online destination.
Elysium Internet CEO Scott Gallagher commented, “We’re pleased to have the opportunity to acquire such a high quality, one word, generic domain name as Chiropractor.net. With the Internet fast becoming the first stop for consumers doing research, a domain name such as this one will dramatically increase our exposure and naturally, our credibility among Internet users. We plan to launch our newest local Internet destination via the new domain as soon as possible. There are over 50,000 Chiropractors in the United States and more than half of them are self-employed. Compare that to only 17,000 Podiatrists in the entire country and you can see the opportunity is massive.”
30% of the US population aged 18 and older have used a Chiropractor. According to the US Department of Labor the Job employment of Chiropractors is expected to increase 20% over the next ten years. Other studies suggest that more than 20 Million Americans will seek a Chiropractic care next year alone with costs related to lower back pain estimated to be $60 Billion.
Gallagher continued, “We’re excited to be entering a market of this size where our performance-based local patient acquisition program will have such a major impact. We expect the new online destination to be launched within days and are in active negotiations with several highly experienced Chiropractors to serve as advisor’s to Chiropractor.net.”
I wonder how much he paid for it.
Ha! Kevin, I was thinking the same thing. You and I both know that marketing chiropractic is a while different animal than other types of businesses. Best of luck to these guys providing yet another listing service. Like the others, it’s a good idea to get listed for free with them, but never a good idea to pay for that listing.
I think the guy really needs to re-think his business plan. Chiropractors are never going to keep funding chiropractic directories. The chiropractic market, in my opinion, is saturated with directories. Perhaps I will start one and call it chiropractic.net?
Hey Scott, even *I* have a chiropractic listing service. Thanks for participating. Now, how do I make money off of it?…
Todd
seriously, chiro.org should have a chiropractic directory.
RESPONSE:
Back in the 90’s, when there were few directories available, we developed one, but the response from our readers was very low.
Today there are many commercial directories already available. Our website is not-for-profit, and it is maintained by an all-volunteer force of DCs (we also maintain full time practices) so it’s just not realistic for us to launch a directory because of the time required to maintain one.
That is, unless you are volunteering to set it up and maintain it. Hint, hint, nudge, nudge! We’ll be happy to help you learn the ropes.